Small business owners can spend anywhere from 6-10 hours per week updating their social media. I’m all about how we can work smarter, faster, and more efficiently so what if I told you that you could cut that time in half?
By automating your social media posts! Automate is really just another word for delegate. Whether that’s a new idea for you or if your an “expert” already, I’m here to tell you about a specific post automator. I’ve used Hootsuite, Buffer, SocioBoard, and was seriously looking into MeetEdgar, but – in my opinion – this one takes the cake.
Let me start by saying the reason I was looking into MeetEdgar is why I like this automator. MeetEdgar looks like a very sound product and I’ve heard some excellent reviews, but at $80 per month, its difficult for me justify that amount of money. If you can, I would recommend checking them out (after my recommendation of course)!
Here’s How to Save Yourself Over 250 Hours Per Year by Using RecurPost
So once you have a marketing editorial calendar figured out, the next step is to start posting according to that schedule, but wouldn’t it make more sense, since you already have the timeline, to schedule all of your posts for the week or month all at once?
I recently started using RecurPost and I loovvveeee it! Almost as much as I love my morning coffee…. almost.
So what are some of the pros of RecurPost?
1 – It offers a free version.
Its different than MeetEdgar because it has a free plan. “Free” is one of my favorite words. The free version allows for up to 3 social media accounts and 100 reoccurring posts. So, if you hook up your Facebook, LinkedIn and Twitter profiles and do nothing but cycle old blog posts and inspirational quotes, you will cut down a lot of your post time. I’ve actually already upgraded to the next version that allows up to 1,000 posts and only costs $25 per month. The top tier is unlimited posts and only $50 per month. So even their top tier is cheaper than MeetEdgar’s first tier.
2 – All versions allow for content libraries.
It has content libraries that allows you to store and separate your posts according to categories. So, for example, my husband has libraries titled “Financial Biblical Verses”, “New Blog Content“, “Old Blog Content”, “Dave Ramsey Quotes”, “Other Financial Blogs”, etc. He then loads up each of the content libraries with…. well content and schedules them accordingly.
3 – You can create feeds to fill your libraries.
It would really suck if every time I wanted to add one of my blog posts into my “old blog content”, that I had to go in and create a brand new post. So, I was very happy to see I could just create a feed right into that library. It links to my blog and anytime theres a new post, it adds that into the library. This is also good, for example, for people like my husband who is constantly referencing someone else’s blog. He just created a feed for that library from the other blog. You can also select whether or not you have to approve the feed before it goes into the library (in that previous example, my husband set to approve so if there’s a post thats not really pertinent he can choose to opt out).
4 – Scheduling is fairly easy.
All you have to do is select a library you want to schedule, choose the profiles you want that library to post to, and then select the frequency. You can choose for your posts to be daily, weekly, or monthly. When you choose monthly you can choose specific dates for the posts. Add as many frequencies as you like or need.
5 – Decent reporting.
What I really liked with Hootsuite was the reports it generated. I’m happy to let you know that RecurPost also has a reporting page to give you stats on your views, clicks, and most popular posts.
Cons of RecurPost
Now, RecurPost is not perfect. Here are some things I wish were different and hope change in the future:
1 – The editorial calendar is broken down per profile. I really wish it was one calendar showing all profiles and all posts.
2 – There is no “bi-weekly” option for frequency of posts. So this isn’t huge, but there are some posts that aren’t quite weekly material and deserve more than monthly. The only way to do a post like this is to choose the monthly option and then to choose 2 specific dates (i.e. the 1st and 15th of every month) for content to post on.
3 – The only social media platforms it works with are Facebook, LinkedIn, and Twitter. Granted with Facebook and LinkedIn you can choose more than just your profile (i.e. pages, groups, etc.) to post to, I hope some day they figure out how to integrate Instagram or others.
4 – No “keyword” feeds. I really liked in Hootsuite how you could create a feed of specific key words or #hashtags to search for. I don’t see any current option to do that in RecurPost.
Well guys, I hope you check out RecurPost for yourselves. I truly believe you are either going to save yourself money or time or both! Have you tried RecurPost and have your own opinion? Do you have a different program you use and recommend? Or how about one you tried and hated? Let me know by leaving a comment below!
As someone who always made people ask, “How does she do it?”, I had to learn how to fit more into my day without completely losing my mind. Now I’m excited to share how I did that and what I’ve learned with everyone else. I just want to see people able to live the life they want, doing the things they want, without the stress they think is normal. I want everyone to experience Peace of Time.